Who's Liable for Music on Your Platform: DMCA Safe Harbor

Who's Liable for Music on Your Platform: DMCA Safe Harbor

When a user adds an unlicensed song to something they make on your platform, the user is the direct ...
Music Licensing for Ecommerce Platforms: What to Clear

Music Licensing for Ecommerce Platforms: What to Clear

Music licensing for ecommerce platforms means clearing the rights that let merchants pair music ...
Jelena Grozdanich: Sell the Feeling, Not the Name

Jelena Grozdanich: Sell the Feeling, Not the Name

Jelena Grozdanich is director of sync at Soundstripe, which means her job is getting songs from the ...
Josh Rabinowitz: The Expected Feeling, the Unexpected Way

Josh Rabinowitz: The Expected Feeling, the Unexpected Way

Josh Rabinowitz spent 14 years running the music department at Grey, one of the largest advertising ...
Royalty Free Music for Instagram Ads and Sponsored Posts

Royalty Free Music for Instagram Ads and Sponsored Posts

Music for Instagram ads and sponsored posts has to be licensed for commercial use, and the trending ...
The Art of Making Sound Effects: How Foley Works

The Art of Making Sound Effects: How Foley Works

Foley is the art of making sound effects by performing them. An artist watches the footage and ...
MOV vs MP4: Quality, Size, and Audio Explained

MOV vs MP4: Quality, Size, and Audio Explained

MOV and MP4 are both container formats, so neither is a video format in the way most people assume. ...
What Is Chroma Key and How Does It Work?

What Is Chroma Key and How Does It Work?

Chroma key is the technique of removing one specific color from a shot so a different image can sit ...
What Is Audio Bitrate? kbps and Sound Quality Explained

What Is Audio Bitrate? kbps and Sound Quality Explained

Audio bitrate is the amount of data used to represent one second of sound, measured in kilobits per ...
3 Act Story Structure, Beat by Beat

3 Act Story Structure, Beat by Beat

The 3 act story structure splits a story into three parts: a setup that introduces a character and ...
How to Make a Mockumentary That Looks Real

How to Make a Mockumentary That Looks Real

Making a mockumentary comes down to four things: a subject absurd enough to be funny but plausible ...
What Is the Kuleshov Effect? A Filmmaker's Guide

What Is the Kuleshov Effect? A Filmmaker's Guide

The Kuleshov effect is what happens when an audience reads an emotion into a face that never ...