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Ethics in AI Music Creation: How Generative Tools Are Transforming Music and Challenging Creators

Ethics in AI Music Creation: How Generative Tools Are Transforming Music and Challenging Creators

We’re living in one of the most important technological revolutions ever. And while there are ...
What is an Instagram Collab Post? How to Create, Add Collaborators, and Boost Reach

What is an Instagram Collab Post? How to Create, Add Collaborators, and Boost Reach

If you’ve opened Instagram recently, you’ve likely noticed that there’s a new way in which ...
The Psychology of Music: Exploring the Effects of Music on the Brain, Mood & Emotions in Film, Video and Beyond

The Psychology of Music: Exploring the Effects of Music on the Brain, Mood & Emotions in Film, Video and Beyond

Whether you’re creating blockbuster feature films or short-form videos for your brand’s social ...
What is the Best Audio Format for Video Editing? Lossless, Lossy and Uncompressed Audio Formats Explained

What is the Best Audio Format for Video Editing? Lossless, Lossy and Uncompressed Audio Formats Explained

Although it is a massive part of the editing process, audio is often the forgotten element in video ...
Soundtrack Your Seasons

Soundtrack Your Seasons

The temperatures are falling, along with the leaves. Landscapes are changing from shades of green ...
Good Music vs Bad Music: How Choosing the Right Brand Music Drives Customer Loyalty and Boosts Sales

Good Music vs Bad Music: How Choosing the Right Brand Music Drives Customer Loyalty and Boosts Sales

While it might blend in with it sometimes, music isn’t just background fodder—it’s your brand’s ...
Create Once, Publish Everywhere: Unlocking the Power of Cross-Platform Content Strategy on Social Media

Create Once, Publish Everywhere: Unlocking the Power of Cross-Platform Content Strategy on Social Media

In today’s modern digital content landscape, the name of the game is quickly becoming speed. If you ...
Music Licensing for Social Media and Ads: If My Post Becomes an Ad or TV Spot, Am I Still Covered?

Music Licensing for Social Media and Ads: If My Post Becomes an Ad or TV Spot, Am I Still Covered?

While it feels like social media has been around for ages at this point, in many ways, the world of ...
Who Holds the Rights to Music? Music Licensing Basics to Make Sure Businesses, Clients and Creators are Covered

Who Holds the Rights to Music? Music Licensing Basics to Make Sure Businesses, Clients and Creators are Covered

While creating video content for companies has never been easier, there are still several ways in ...
When Does Personal Use Flip Into Business Use of Social Media?

When Does Personal Use Flip Into Business Use of Social Media?

While it may be easier than ever before to create content to post on social media these days, the ...
Why Your Brand Can’t Use Mainstream Music on Social Media (And What to Do Instead)

Why Your Brand Can’t Use Mainstream Music on Social Media (And What to Do Instead)

Despite our collective society having more than two decades of social media experience, there’s ...